
The Gift That Keeps On Giving
Remarketing Ads are like the “Jelly of the Month Club.” As you’ll recall from the movie Christmas Vacation, Cousin Eddy declared, “Jelly of the Month Club…that’s the gift that keeps
Remarketing Ads are like the “Jelly of the Month Club.” As you’ll recall from the movie Christmas Vacation, Cousin Eddy declared, “Jelly of the Month Club…that’s the gift that keeps
Digital ad spending is expected to increase by 16% this year, reaching new heights of $83 billion(1). Digital advertising is continuing to grow as ad spend dollars keep shifting from print, radio
Now that 2016 is almost over it’s time to see how your marketing (and sales) results compared to your goals for the year. Ask yourself, did we achieve 100% of
Dentists that own their own practice have a tendency to think about it 24/7. After all, even when they aren’t working, there is something that needs to be improved, fixed,
If you read my post, “17 Ways Dentists Ask for Referrals… And What They’re Doing Wrong”, you can probably see why I’m less-than-optimistic about scripts. Reading them makes me want
The following are examples we found around the web– from dentists, dental marketing “experts”, practice managers, dental assistants, salespeople, and consultants– of how to ask for referrals. (In some cases,
What does that mean? What is “customer contact?” How will I know if I’ve finished optimizing? Let’s address these questions and what you can do right now to make your
Entertain, inform, or shut up. Content means something different to everyone on the internet; unfortunately, it means something pretty similar to all the online marketers. To us, it’s a trend,
The most unique thing about social media is the freedom users have to share information, whether it’s their own original content or someone else’s. Sharing is hard-wired into the structure
Geofencing is creating a digital perimeter that corresponds to a physical location. A fun example is a wireless dog collar that mildly shocks dogs or tracks their locations when they